Google Ads Campaign Structure

1. What is the Top Level of a Google Ads Campaign Structure?

a) Campaign
b) Ad group
c) Keywords
d) Ads

2. What is an Ad Group in Google Ads?

a) A group of different campaigns
b) A collection of ads that share a set of keywords
c) A single ad
d) A social media post

3. How are Keywords Used in Google Ads?

a) To target specific searches made by users
b) To write the ad text
c) To create a website
d) To set the budget

4. What is the Purpose of Ads in a Campaign?

a) To create landing pages
b) To attract users to click or view your product or service
c) To write blog posts
d) To improve search engine optimization (SEO)

5. What is One of the Key Components of a Google Ads Campaign?

a) Blog post creation
b) Ad budget and bidding strategy
c) Newsletter development
d) Social media posting