- SEO (Search Engine Optimization):
- Helps websites appear on top of Google searches.
- Example: A bookstore uses keywords like “best kids’ books.”=
- PPC (Pay-Per-Click Ads):
- You pay only when someone clicks on your ad.
- Example: A wedding photographer running Google ads.
- Content Marketing:
- Sharing useful information to attract customers.
- Example: A travel agency writing blogs like “Top 10 Beaches in India.”
- Social Media Marketing:
- Promoting on platforms like Instagram, Facebook.
- Example: Clothing stores sharing new designs.
- Email Marketing:
- Sending personalized messages to customers via email.
- Example: Online stores sending sale alerts.
- Mobile Marketing:
- Reaching users via SMS or app notifications.
- Example: Grocery apps sending weekly discounts.
Digital Marketing Overview – Notes
0/10
Domain and Hosting
0/20
Search Engine Optimization
0/5
Personal Branding
0/10
